9 Tips for Designing a Creative Facebook Cover Photo

Team Pepper
Posted on 3/08/224 min read
9 Tips for Designing a Creative Facebook Cover Photo
Are you seeking ideas on how to craft a creative Facebook cover photo? Read this blog to learn about the top innovative ways to design a Facebook banner.

Facebook, as most know, is a popular social media platform, where people share their thoughts, stories, experiences, etc. A cover photo is an essential component of your business’ Facebook account. It relays most of what you specialize in at a glance. However, not all cover photos can attract attention. To help you triumph in this tricky situation, we have a few creative Facebook cover photo ideas.

9 Ways to Design a Creative Facebook Cover Photo

Here are a few key ways in which you can produce a creative cover photo for Facebook.

1. Mix it up

Don’t give lengthy explanations in your banner; they are nothing but boring. When you know what to say, say it. Be direct. Make catchy, short, and direct calls to action (CTA) to get the ball rolling. It’s a key component of any creative Facebook banner.

2. Play with words and symbols

Play around with your words, and use emojis and other symbols. These would make your messaging more interesting and comprehensible to your audience. You can also make cool designs using symbols. Not only would it relay a message, but it will also amplify the design of your Facebook cover photo.


3. Focus on the quality

When crafting a creative Facebook cover design, it’s best to focus on quality over quantity. Do not overdo your design, and make sure the text doesn’t overpower the visuals. Similarly, it doesn’t matter if there is extra space in your banner. It will provide a good background for whatever artwork, CTA, or message you have.

4. Emphasize the CTA


a CTA in a Facebook cover photo



At the end of the day, if you don’t have a CTA in your banner, it makes little sense to put in tons of effort to attract audience attention. If you wish to gain popularity on your personal account, add a CTA in accordance with the action you want users to take. If you are an online creator, urge your page visitors to check out some of your work or portfolio. It should be the first thing on your mind while crafting a creative Facebook cover design.

5. Play with colors


Facebook cover photo of Vice




If you are a creator, the best way to showcase your skills on Facebook is by displaying a sample of your work on your cover photo. You can add alluring artwork and draw viewership. No matter the profession, the intention is to get the attention of the viewer through attractive colors and layouts.

6. Adjust the font size

This is one of the most used ideas on the list. It is best when you want to attract attention quickly. Enlarge your title or CTA, paste it in the middle of your banner, choose a good background, and voilà! Watch your Facebook cover lure people in and convert them.

7. Don’t oversell

Never forget to promote yourself and your brand in the best way possible. Witty content is well-appreciated by most people, thereby helping you get the recognition you so desire. However, there is a fine line between overselling and promoting, so be sure not to cross it (Facebook ad fatigue is real, after all).

8. Optimize your cover for mobile


mobile- and desktop-friendly Facebook cover



This is a major point that most Facebook users forget. According to Statista, as of January 2021, around 98% of people accessed the social network via mobile phones. Therefore, it is imperative to make your Facebook cover photo mobile-friendly. Otherwise, it may hamper your mobile viewership. According to Facebook, the ideal cover sizes for desktops and mobiles are 820x312px and 640x360px on mobiles, respectively.

9. Be creative


 Facebook cover photo of Squarespace



This is the main tenet of any design. Be as creative as possible. There is always a possibility that someone may craft similar content or produce a similar design. Hence, the best thing to do is find more inspiration to come up with out-of-the-box ideas.


A few creative Facebook cover photo ideas are as follows:

Use high-resolution images of people.

Use simple text on a striking, single-color background.

Include user-generated content.

Mention sales and offers.

Add a small video clip. It can be an introduction to your brand, its offerings, or a specific initiative or product you want people to know about.

If you wish to keep things simple, you can simply add your logo and/or tagline, and make a lasting impression.


Also, it may not be possible to spend unlimited time designing a creative cover photo for Facebook. So, in case you think you lack time, resources, or will, it’s better to outsource the task to professionals who offer design services.


We hope you can utilize these ideas to craft a creative Facebook cover photo. Be innovative and think out of the box. Keep up with the trends, use fresh ideas, and apply new methods. Mistakes are bound to happen, but learn from them. Get cracking!


1. What’s a Facebook cover photo?

A cover photo is a banner that represents your digital persona on Facebook. It is the long rectangular space right above your profile picture.

2. What should I use as my cover photo on Facebook?

Use whatever you think defines your company or brand. Make the cover as relevant to your business as possible. It should not look out of place.

3. How do I make a creative cover photo for Facebook?

A simple way to craft a creative cover photo for Facebook is to start with creating your own digital artwork. You can later edit and use it as your cover on Facebook. It would be unique, as it’s an original work. You can also use in-built templates available on Facebook; however, they might not be as unique as a personal cover photo. If you have the resources, you can hire a graphic designer to do the job for you