Table of Contents
- Engage With Your Professional Network
- Listicle Ideas
- Story Ideas
- Create Engagement
- Key Takeaways
LinkedIn is a professional network of social media channels. According to an article on Kinsta, the social platform now has almost 740 million members with over 55 million registered companies. But out of these, only 40% of users access the app daily, with only 17 minutes spent per month.
So, if a user wants to make an impact on LinkedIn, the only way to do so is consistency – to grab your audience in those few minutes available. The more you post, the more your reach grows. Significant engagement on your LinkedIn profile will definitely bring you more work, help you build a network, and remain relevant in your domain.
But what do you post about? Well, we got your back. We mean, Peppertype’s got your back. Here is a list of 60 LinkedIn post ideas. Share a small post about each of these topics each day, and see your profile boom!
So let’s dive into it. We’ve broken this down into four types of posts. The first caters to your professional network, followed by listicle ideas, story ideas, and posts that will get your network to comment.
Engage With Your Professional Network
- An Introduction to a stranger: Write a small and straightforward post introducing you. Share both personal and professional experiences.
- Review a book you recently read or share highlights and takeaways from this book.
- Presently watching: Write a post about the show/documentary/movie you are watching now and what makes it unique.
- In the middle of a job hunt? Share a story from a recent interview.
- “How-to” content: Write a small explainer or processes and techniques from your domain.
- Answer the FAQs about your product or service. You can find these questions under the “People also ask” section of Google.
- My morning routine: Pick one aspect of your morning and share how it adds value to your life.
- Share your experience from a recent online course you attended.
- Listen to a cool podcast that taught you something new. Share a few points with your followers.
- Share your product experience about a recent purchase. This could be a gadget relevant to your profession or something everyone is talking about.
- Comment on a piece of recent news relevant to your industry; this could be a new technology, launch, etc.
- A creator of your love, write an appreciation post about a creator who adds value to your life.
- Share a workplace story or a fun client story if you are a freelancer.
- A piece of advice you recently received: Explain how you inculcated this and what changes it brought you.
- Share a recent YouTube video with your comments about it.
- Present your opinion on a recent product, service, or market change in your industry.
- Share your notes on a case study you recently read.
- What are you working on right now?
- A message to a potential customer
- A rant about a conflict or aspect of your industry that you believe requires change.
- Share cost-cutting ideas that can help everyone in your domain of work.
- Work culture. Your thoughts, ideas to improve, and comments on something you dislike.
- Resources sharing. Share recent tools, e-books, webinars, etc
- Tips for newbies.
- Compare and contrast trends, products, or services in your work domain.
- Share a list of books you read the past year and a line about each of them.
- Provide a list of podcasts you often go back to and why.
- List habits you follow every day that help improve your efficiency and well-being.
- Mobile applications you use each day and how they help you.
- Holiday destinations/road trips you took in the past year and why someone else should try them
- Local restaurants and eateries that you love in your city.
- Activities you indulge in when you take a break from work.
- An interesting website you discovered over the years that few could know about.
- Gadgets you use daily to improve your life.
- Recipes you often cook at home.
- Things you spent too much money on!
- Google Chrome plugins you cannot live without.
- Music recommendations
- Talk about a holiday you recently took with your friends or family.
- A new experience with habit building
- A personal project that you are proud of, and how you managed to finish it
- Your experiment with a new hobby and how it adds value to your life.
- The story of a friend or family member who inspires you.
- The story of a stranger you met at a meeting, conference, travels, etc.
- An appreciation post for a coworker, boss, or company head. (Not with the intention to earn brownie points)
- Explain how you got started in your industry.
- Attended a recent fitness class? Share the visible benefits?
- The story behind a product or idea you built
- Don’t just stick to the good. Share stories about fears, insecurities, and sorrows.
- Add an image, ask your followers to comment with a caption. You go first.
- Ask opinions on a recent event at work while keeping the discussion tasteful and polite.
- Ask for tips and advice about a problem you are facing.
- Create a poll with four options. Provide context on why you are asking this in the first palace.
- Invite your followers to take action: buy your product, book you for a service, etc.
- An open letter to a celebrity, public figure, or fictional character.
- Ask your followers to describe you in one line in the comments.
- Seek recommendations on books, movies, podcasts, etc.
- Run a contest or quiz; an excellent way to get replies.
- Life-changing events, academic and professional achievements — events that encourage people to congratulate you.
- A post about the 60 LinkedIn post ideas by Pepper Content: we will definitely comment if you tag us 🙂
- LinkedIn has almost 740 million members with over 55 million registered companies.
- Only 40% of LinkedIn users access the app daily, with only 17 minutes spent per month.
- Create your LinkedIn post ideas in advance so that it’s easier to post on the day of.
- If a user wants to make an impact on LinkedIn, the only way to do so is consistency.
- Write a small and straightforward post introducing you. Share both personal and professional experiences.
- Get personal: Pick one aspect of your morning and share how it adds value to your life.
- Get professional: Share a workplace story or a fun client story if you are a freelancer.
- Share information: Talk about an interesting website, book, or podcast that you’ve come across.
That’s two months’ worth of LinkedIn post ideas. Now the ball is in your court. Create a new text file and start writing a small post for each topic. Add emojis, images, and links whenever you deem fit.
If you can go 60 days without missing a publishing day, you will create a habit of staying consistent and find that your followers and work grow.
To write a LinkedIn post, you need to click on “write a post” from the main LinkedIn page. This will take you to a new page to write the article.
– Avoid using too much automation
– Use video and visual content
– Don’t focus on sharing just your content
– Don’t hard sell
– Go live
– Tag relevant people
A LinkedIn article is usually long-form content that can be published on the app for your network to see. It’s an opportunity to share your thoughts and opinions and establish your personal brand.
Very much so – especially in 2022, when the world is now more comfortable with virtual interaction, LinkedIn is a great place.
LinkedIn is a free app. You can post content for free; however, there is a fee for posting ads.