Table of Contents
- Identification of Issues (Introduction)
- 3 Reasons to revive your blog
- Practical steps to revive your blog
- Key Takeaways
- Consistency: The Key (Conclusion)
Blogging is one of the most effective forms of content creation. You are probably here because you once were doing well with your blog, but your reach or quality of content went down the lane over time. This article is curated to act as a guide to revive your blogs.
3 Reasons to Revive your Blog
Before knowing the possible ways to revive your blog, it is important to know its reasons.
1. A budding profession
There are plenty of reasons why many people widely pursue blogging, and there are many ways to rejuvenate your blog so that it can work out as you expected it to initially. Blogging is now considered equal to any mainstream profession and provides good exposure. Blog updates will be of great help when taking the right steps, and having a plan of action for the same will ensure that things work in your favor this time.
2. A safe and trusted platform
Blogging has existed even before the many vlogging, and other platforms for sharing content came up. It followed the internet. It is considered a professional way of connecting with a large audience. With facilities like safeguarding your content from plagiarism, easy statistical analysis, various techniques, and methods, it has become one of the safest platforms to share content.
3. A good source of income
Blogging these days is considered equal to any other profession, which ensures good pay and stability if pursued seriously with utmost sincerity and consistency. It gives one the chance to become a blogger sitting at their home. It gives one a name in the content marketplace.
8 Practical Steps to Revive your Blog
Here are some blog writing tips to help you restart your blogging journey.
1. Create schedules, goals, and milestones
Before getting into the process of working upon your blogs again, it is important to create a schedule. The schedule can include the niche you will be targeting and the sub-topics you will write. Then research your chosen topic according to the recent trends in the content marketplace. You can always take inspiration from your fellow bloggers but make sure your blog’s content is unique and not something everyone is working on.
Then decide on the number of days you will be publishing your work and the time you will publish your blogs.
Once done with scheduling, set some concrete goals. Begin small, like just restarting with blogging to writing ten blogs per month and the income you wish to generate from your blogs.
Once you set goals, create a list of milestones as soon as these goals are fulfilled. It can be something as small as getting positive feedback from the audience to compare your past and present habits related to blogging.
All of this will eventually help you stay consistent with blog updates and ensure that there is a self-made plan to follow, and if your plans work, then well and good, stick to them, but if they don’t, then make changes to the plans but make sure you have a blueprint.
Here is an example of a blog content calendar:
2. Republishing old blogs
Before posting new blogs, go back to the content that worked best for you in the past and did well in terms of traffic and audience engagement. You can do a quick round of these blogs, update them and republish them again on your feed.
3. Rewrite old blogs
Pick a blog that did well in the past, but this time don’t just republish it, rewrite it, add some new elements, and delete any extra unnecessary information.
You may change the title, add new content, delete some unnecessary content, and post it with updated photos per the content. Doing so will enhance quality and bring more traffic than before. Rather than just changing the dates, making changes in terms of things as little as typos can improve readability. This is an important blog content writing tip.
4. SEO check
When it comes to publishing written content over the internet, knowing about Search Engine Optimization (SEO) is necessary. It is one of the most important factors in ensuring traffic and audience engagement on your blogs.
List out all the keywords that a particular topic will have and add them multiple times in your blog so that when people search for that word in any search engine like Google, Bing, and so on, your blogs appear on top. You may also add new keywords that you find less on the internet; if the new word is searched, your blog will automatically appear on top.
Do correct indexing of the pages in your blogs with the most important ones appearing at first; changing the format of your page will give it a new look as well.
Check the readability, grammar, and plagiarism before publishing your blogs in the main domain.
5. Social media engagement
Along with having a full-fledged blog page, it is equally important to have social media presence to promote your blogs. Instagram, Facebook, Twitter, etc., are some popular choices.
Give your social media account a name similar to your blog page and enter a brief description of what your content contains. Add links that redirect to your blog and whenever you add new blogs, post some engaging content about it.
The use of social media should not just be limited to the promotion of your blog page but should also be utilized to connect with fellow bloggers and build a strong virtual network. You can collaborate with them, get sponsors, do paid partnerships, etc., to promote your blog and promote theirs through the same. This is an important part form blog updates.
6. Audience interaction and traffic
Blogs are a great way to share your expertise on a particular niche and share your content with people interested in similar topics—research on which sub-topics are trending in your niche and then produce unique content around it.
Always check the feedback or comments on your blog and interact with your readers to give space for two-way communication.
You can send newsletters to individuals who previously subscribed to your blog page, showcasing everything you have to offer.
If your blog does not have a subscription option, you can target organizations, colleges, societies, and mail the core team regarding your blog page, why they should read your content and why they should subscribe.
8. Hire help
Blogging indeed involves a lot more than just writing and posting content. Marketing it and promoting it can be a tedious process. Thus, hire a small team of people to divide the work.
Having social media managers, graphic designers, proofreaders, editors, SEO specialists, etc., will help decrease your workload and make your content much better.
- Before reworking on your blog page, recognize why you should go about it.
- Blogs are considered a trustworthy source of information and one of the oldest forms of content on the web.
- The income associated with it can be good if done properly.
- Start with a schedule of activities you will be doing to kickstart your blog. Create goals, work towards them and always note down the milestones you achieve.
- Republish your old articles that did well.
- Rewrite old articles and add new elements to them. Also, rectify mistakes, if any.
- SEO knowledge and application are very important to ensure reach.
- Social media should be used for promotion and networking. It is also a great way to interact and connect with the audience.
- Share newsletters related to your blog posts to subscribers and hire help for various aspects to decrease the workload.
Consistency: The key
So, lastly, following all the above-listed steps will give a boost to your deadbeat blogs. But, it’s you who needs to stay consistent with it and monitor everything. Introspect your previous mistakes and failures and work upon a blog update.
Here are a few steps to revive your blog page:
1. Make a schedule
2. Set some goals and note down milestones
3. Rewrite and republish old blogs that did well
4. Follow SEO guidelines for better reach
You once entered into blogging with zeal and enthusiasm and discontinued because you didn’t do well. There is nothing wrong with giving it another try, but this time with a proper plan of action.
You can simply post posts on your social media that you are looking for people to work with you and then hire people according to your needs.
Both can be utilized for promotion.
Scheduling activities, creating goals, and noting milestones can help you consistently curate content.