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Know When to Retain, Remove or Rework Content

37% of content marketers have never audited their content. Churning out new content, without evaluating what you already have is a small mistake that can cost you in a big way.

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As a content marketer, a big concern is content that drives no traffic or engagement. If you feel that your company’s content might be stuck in a rut, it is time you need a content audit. 

This template will help you take inventory and analyze your business’s current content environment based on a set of criteria. Consisting of the below three parameters, the template is perfect for those looking to make the most of their resources, identify gaps and gain insights.

  • SEO Checklist

  • Content Quality Checklist 

  • Content analytics

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