The use of Artificial Intelligence for SEO writing is an emerging trend today. The demand for content generation is a never-ending one, and the fact that artificial intelligence can perform this task faster and without getting tired is what raises the question, will AI replace writers?
AI tools replacing writers is a genuine issue of discussion currently, especially with artificial intelligence being used in streamlining content and aiding the management efforts of companies. AI tools can easily manage various processes of editing, researching, proofreading, and publishing in a significantly lesser time than humans can.
Let’s look at the possibilities and effects of AI advancements in the writing industry.
How is Artificial Intelligence Affecting the Writing Industry?
While the question of whether AI writing will replace professional content writers remains lingering, it is crucial to primarily understand how AI tools work and what exactly they do concerning writing.
AI writing is not just limited to creating content; it can perform several other writing-related tasks, such as:
- Creating long-form content with a given set of keywords
- Generating a wide variety of short-form content, like ad copies, website content, social media posts, slogans as well as product descriptions and landing pages
- Summarization of long-form content into short-form content
- Generating article and blog ideas
- Conducting thorough research is required for information based pieces
- Rewriting content and rephrasing it, if required
- Search engine optimization of content
- Auto-completion of words and sentences based on suggestive words
- Creating titles and more
While the first-ever AI-written novel of the world was published as early as 2008, in Russia, constant technological advancements are taking place in artificial intelligence.
GPT-3, the third-gen language prediction model in the OpenAI series created by Elon Musk’s artificial intelligence research company, can easily synthesize text with the help of information and examples available on the internet. What’s more, AI can even produce pastiches of popular writers, for example, writing short stories or snippets based on a particular writer’s writing style.
Being guided by massive amounts of data and information, AI tools replacing a professional essay writer is no longer the question. AI has already significantly affected the writing industry. So much so that GPT-3 even wrote a feature piece on itself for The Guardian, which was an eerily successful example of its writing skills.
AI has largely affected the writing industry with its remarkable ability to generate accurate and convincing text. AI-written content is also extremely readable and devoid of grammatical errors or syntactical problems. But there is something more than all this that needs to be discussed while addressing the question will AI replace writers?
Will Artificial Intelligence Soon Replace Writers?
Will AI replace writers? It is an extremely valid question to consider while discussing the future of the writing industry, but the threat does not linger anywhere in the near future.
AI significantly fails in keeping the structure of a piece of the content intact. After 200 to 300 words, it has been observed that AI tends to circle around instead of creating a logical trail of thought in a content piece. It cannot keep a solid structure, making AI spun content appear seemingly random, and even a bunch of totally different ideas haphazardly strung together, without any dynamics in-between.
Processing power vs. real thinking
Another factor that significantly reduces the threat posed by AI writing tools is that AI can only analyze existing words and phrases. AI can sure use its processing power, but without the guidance of a human writer, it cannot actually think on its own. It does not understand what it is writing about. One of its major shortcomings is that it doesn’t ‘care’ while writing like a human writer naturally does. AI only focuses on getting the job done; quality and sentiments are not its concerns.
Relatability of content
What most importantly negates the question, will AI replace writers, is the relatability of AI-generated content, which is extremely low compared to human-generated content. AI is sentient like all machines and programs are. It tends to produce highly generic content. A human writer can deliver stories, captions, ideas, and experiences that are refreshing, emotional, personal, and highly relatable. AI fails to offer this richness in text and context, no matter how advanced it gets. AI-produced content is far behind in relatability.
As of now, the question will AI replace writers, kind of seems more like a hollow threat. One can not, of course, predict how advanced and sophisticated artificial intelligence might become in the future years. Still, one thing is sure AI can completely ace the realm of being a skilled assistant, owing to its flawless multi-tasking abilities.
As far as writing is concerned, the way we humans process language and create words and ideas is highly difficult to replicate with even elaborate algorithms or program software. We can equip AI and software to aid us in our writing processes, but it surely cannot bring about the subjectivity and emotion that a human writer can.
Are you looking for content writing services? Go for Pepper Content, which provides various writing services from its huge pool of freelance writers like website content writing, SEO blog writing, ad copywriting, etc.
Artificial intelligence can be broadly classified into four types:
– Theory of mind
– Limited memory
Although artificial intelligence is virtually capable of taking over most industries, there are a few jobs that it is incompetent at. This includes law, clergy, scientists, event planning, human resource management, psychiatrists, project management, and public relations.
Artificial intelligence is not without its downsides. There are some disadvantages to it as well, like lack of creativity, increase in unemployment, lack of ethics, high costs, lack of effort on the part of humans.
AI copy is an AI-powered content writing tool. It claims to help individuals write better copies. An automated creativity tool, its purpose is to generate marketing copy with minimum effort.
Peppertype, Copy AI, Wordtune, Copysmith, Writesonic, and Wordsmith are popular AI writing tools today used to generate natural-sounding content.
An artificial intelligence writer or AI writer can be defined as software that uses artificial intelligence to predict text based on the input provided by you. AI writers are nowadays being used to write blog ideas, landing pages, slogans, lyrics, brand names, etc.
In this blog, explore the golden rules of using AI marketing tools so you can leverage the benefits to their maximum potential.
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