5 Ways to Grow Your Creativity For Content Writing

Team Pepper
Posted on 9/12/216 min read
5 Ways to Grow Your Creativity For Content Writing

Table of Contents 

  • Introduction to Creative Content Writing 
  • What is Content Writing?
  • 5 Ways to Boost Your Creative Content Writing Skills 
  • How to Become a Successful Content Writer 
  • Key Takeaways 
  • Conclusion 
  • FAQs 


Introduction to Creative Content Writing

A writer is the one who sees it all and solves it all. It takes passion and skill to become a creative content writer. Writing needs you to be the most focused, self-aware, learned, and empathetic out of all the artforms. Your heart and mind should always be open to absorbing and expressing different perspectives on life, be it poetry, novel writing, scriptwriting, story writing, or blogging.

Creative writers can only be successful when they create relevant content that dives into the heart and mind of the reader and makes them care. Also, creative article writing requires in-depth research, a sense of wonder, the ability to articulate, and the wisdom to skip the wrong words. If you aim to be a freelance creative writer, you must become proficient in writing web and print content. Also, you must maintain a diverse portfolio of content writing ideas

What is Content Writing?

Content writing is the formation of blogs, articles, sales copies, web copies, promotional emails, and more for sales, brand awareness, and increasing web traffic. On the other hand, creative content writing can be opinion pieces, story writing (novels, scripts, and short stories), poems, and lyrics. If you are writing a creative blog or an article for an online medium, it is wise to incorporate SEO guidelines for better reach and visibility. 

5 Ways to Boost Your Creative Content Writing Skills

Being creative all the time is hard work. Becoming a writer is not just a job; it is a lifestyle choice. More often than not, you will need to boost your creative content writing skills to avoid burnout and poor writing. To come up with awesome content writing ideas, one needs to practice a few highly productive habits. 

1. Read a lot

Lisa See once said, ‘Read a thousand books, and your words will flow like a river. If you are a poor reader, you will be a poor writer. Reading introduces us to countless perspectives and narratives. The endgame of reading is more than meets the eye. It helps writers understand a plethora of concepts, which reflects in their work. 

Also, reading improves the gyrification of our brains. It means that you will be able to process complex information comfortably and simplify it for your readers. Such ability is a superpower for a writer. The better your knowledge, the better your writing will become. Understanding different tones and word choices are vital for creative article writing. Reading habitually will get you there. 

Reading tips: Read the works of Paulo Coelho, JK Rowling, Dan Brown, Ayn Rand, and John Green. They don’t need an introduction because they are the best in the business. Reading blogs, newspapers,  and articles will keep you up to date with the latest trends and writing styles. 


2. Write a lot

Stephen King said, ‘If you want to be a writer, you must do two things above all, read a lot and write a lot. It is pertinent to understand that the first draft is never the final draft. To close the gap, you must write even when you are not getting paid. Just like a sportsperson needs to practice daily to keep their skills on top, a freelance creative writer must write frequently, so their word choices and sentence formation remain high quality.  

Some creative article writing ideas: 

  1. Pick a social issue and write its solution.
  2. Blog about your travel experiences. 
  3. Write about your culture and its significance. 
  4. Write a short story on a delightful and engaging idea. 
  5. Write a movie, book, or album review. 

3. Talk to people

William Hazlitt said, ‘The art of conversation is the art of hearing as well as of being heard. Learning can either be bookish or through experiences. Conversation with diverse characters can unlock your true writing potential. When we listen to people sharing their stories, we get unprecedented insights, and our minds open up to countless possibilities. Such practices are vital to boost your stock of content writing ideas to make you an expert in creative content writing. 

Conversation tips: Always be polite while listening to someone’s story. Never interrupt, and wait for your turn to speak. To gather content for creative writing, you should hang out at chat rooms and clubhouse rooms. Also, listening to human libraries is an excellent idea to gain content for creative writing. 

4. Meditation

A monk named Ajahn Brahm said, ‘Meditation is like a gym in which you develop the powerful mental muscles of calm and insight’. When going through burnout, relaxing your mind can do wonders for your creativity. As a writer, if you incorporate meditation into your daily habits, you will never run out of ideas. Also, meditation provides tremendous thought clarity so you can execute your vision in the best possible manner. 

Meditation tips: The best time to meditate is either in the morning or at night. The purpose of meditation is not to be silent or control your thoughts but to observe and be in the present. Around 30-45 minutes is an ideal time for meditating. As you become familiar with meditation, content writing ideas will come naturally. It is one of the best practices to remain creative and productive your entire life. 

5. Travel

Saint Augustine said, ‘The world is a book, and those who do not travel read only one page’. There is an unspoken connection between traveling and creative writing. Whether you are camping in the jungle, mapping mountains, or chilling by the beach, content ideas will come to you like a breath of fresh air. Away from the hustle of the routine, traveling rejuvenates your mind, body, and soul. If you struggle for inspiration or good ideas to write, just travel. It does not have to be a vacation; just a little getaway can do wonders for your creative content writing. 

Travel tips: Avoid staring into the phone while traveling. Take inspiration from the view and describe it as a narration. Keep a journal or a writing app always by your side. As soon as an idea strikes, note it down and explore its possibilities. 


How to Become a Successful Freelance Creative Writer

In the end, everything is about sales. If you up the game of your pitching skills and narrate your ideas passionately, you will close the deal with almost all possible clients. A successful freelance creative writer has a strong and diverse portfolio. Gaining the working knowledge of all the relative industries will help you simplify and narrate your content pieces with expertise. 

Successful content writers originally create the content of creative writing. A writer is a bridge between the complex and the simple, and the best writers are masters of this execution. Successful writers keep a stock of striking samples that resonate with their client’s demands. They understand both the client and their target audiences. 

Key Takeaways

  1. Have a diverse portfolio of niche content. 
  2. Seek inspiration inwardly (meditation) and outwardly (traveling). 
  3. Read as much as you can. 
  4. Try to write daily and a lot; it will give you an edge over other writers. 
  5. Converse with people to know their stories and perspectives. 
  6. Become a strong salesperson of words. 
  7. Stay aware of the latest trends and topics in all the relevant industries. 


The best creative content writer is an expert in articulating envisioned ideas. It is tough to maintain creativity and productivity at all times, so a freelance creative writer must follow some lifestyle practices to sharpen their edge. Reading, writing, meditation, traveling, and conversing with people are the most effective ways to grow your creativity as a content writer. 


1. How can I improve my creative writing?

Read as much as you can, edit your content objectively, and seek inspiration even from little things. 

2. What are a few content writing tips for beginners?

1. Try to write daily
2. Increase your vocabulary by reading
3. Learn to do SEO
4. Write as simply and effectively to the best of your abilities

3. What is content writing?

It includes the entire process of planning, writing, editing, and publishing of written content for either sales, branding, or digital marketing. 

4. What are content writing examples?

Blogs, social media posts, articles, web copies, sales copies, marketing copies, and promotional emails are prime content writing examples. 

5. How to improve creative writing skills in students?

Read something you are interested in, increase your vocabulary for articulate expression, explore different niches, and practice journaling.