Table of Contents
- What are marketing podcasts?
- How do they help?
- 25 Marketing Podcast you should listen to
- Key Takeaways
We all know how important it is to prioritize continuous learning to succeed in both business and marketing. Stagnation is not an option if you want to keep your current level of success, let alone expand it.
Podcasts have never been more popular. They are being listened to at dizzying speed because of the rise of digital media and ever-simpler ways to hear and subscribe. During the lockdown, there was a surge in demand, and many people who were previously uninterested in the medium became enthusiasts.
When it comes to business and marketing podcasts, some excellent tools available make this process much easier. Every platform has a business podcast category, and there are numerous marketing podcasts on the charts nowadays.
What are Marketing Podcasts?
Building a strategy and implementing strategies aimed at increasing your audience and visibility is what podcast marketing is all about.
The act of selling yourself, your products, or your services through the development and dissemination of audio material is known as “podcast marketing.” You distribute free audio content to listeners in the hopes of persuading them to buy your products or services and thereby appreciating the value you provide.
Podcasts provide knowledge and inspiration in an easy-to-digest format for various topics. Tuning into marketing-focused podcasts can be an excellent way to prioritize your professional growth if honing your abilities as a marketer is on your to-do list.
How Do Marketing Podcasts Help?
Over the last few years, the demand for podcasts has exploded. I would have encouraged you to ignore this out-of-date craze. Celebrities and influencers have launched their podcasts on various themes. Many people listen to podcasts, so it’s a good idea for businesses to incorporate them into their digital marketing strategy.
Through podcasting, brands can communicate with a captive audience. Some brands have been interested in the value that podcasting can provide to their business as this format for content generation grows in popularity. With today’s mobile lifestyle, the ability to have podcasts on demand allows businesses and brands to communicate their stories from anywhere at any time, which helps to develop authority in your sector and create brand advocates along the road.
Everyone can benefit from various business and marketing podcasts, regardless of their area of expertise. Although they are all enjoyable to listen to, we have compiled a list of people’s favorite marketing podcasts that are the most useful and time-consuming.
25 Marketing Podcasts You Should Listen To
1. Marketing School
In Single Grain’s Marketing School Podcast, industry gurus Eric Siu and Neil Patel provide users with unorthodox marketing insight that will make you want to ditch some of your old techniques. Their mission is to provide you with useful, actionable marketing advice every day in under ten minutes. This is the top marketing podcast.
2. Smart Passive Income
I don’t know anyone who doesn’t recognize the value of producing passive income streams. Pat Flynn’s weekly Smart Passive Income podcast offers tips and tactics for developing an online business that may generate passive income. He speaks with specialists in the field, such as Michael Stelzner about live video and Selena Soo about influencer relationships. Many of his interviewees (including Michael Stelzner) have their podcasts on this list. This is the best marketing podcast.
3. The Tim Ferriss Show
Tim Ferriss is the author of “The Four-Hour Work Week,” His podcast, The Tim Ferriss Show, is consistently named one of the best marketing podcasts available. He conducts interviews with well-known celebrities who have had “adventurous” experiences to uncover methods, routines, and tools that we can all use to achieve tremendous success. Jamie Foxx, Arnold Schwarzenegger, and Amanda Palmer have all been interviewed in the past.
4. The Side Hustle Show
Are you trying to start a new business? Then you should probably see Nick Loper’s Side Hustle Show. Nick reveals actionable suggestions and killer methods for turning your side hustle into a profitable business in this podcast. Amazon FBA, online coaching, and self-publishing are just a few covered topics.
5. The Business Method podcast
In a series format on The Business Method Podcast, Chris Reynolds interviews high-level entrepreneurs from all over the world in a series format. He began by interviewing 100 entrepreneurs in 100 days who earn $100,000 or more per year. He then conducted interviews with 100 7-figure independent and remote business owners. Now, he and his co-host, Noah Laith, are interviewing 100 significant influencers, like the marketing genius who brought GoPro from $600k to $600 million and the CEO of K-Swiss, who talks about how he built a collaboration with Gary Vaynerchuk via a cold email! This is an example of a good marketing podcast.
6. Social Pros Podcast
The Social Pros Podcast is a podcast that focuses on social media professionals who do “real work for real organizations.” Jay Baer of Convince & Convert and Adam Brown of Salesforce interview renowned social media strategists on the newest social media trends, techniques, and ideas. Some of these techniques will be supported or debunked live on the broadcast.
7. The Empowered Marketer
The Empowered Marketer is a podcast on real-world tactics and techniques for growing your B2C business, created by marketers for marketers. Top eCommerce and B2C marketers, including CEOs from Dormify, quip, Andie Swim, and Shopify, are interviewed by host Cara Hogan. She looks at how real marketers engage their audiences, convert new customers, and build long-term relationships with their customers.
8. Noah Kagan Presents
Noah Kagan Presents, his new podcast, features everything from case studies to interviews with industry professionals. This episode is for you if you’re curious about how Tom Bilyeu gets to work at 3 a.m. (and why). You’ll also learn how to start a business, manage your finances, and much more. This is one of the best business and marketing podcasts.
9. The Digital Marketing Podcast
Target Internet’s Digital Marketing Podcast is a weekly digital marketing podcast with listeners in over 190 countries.
The hosts, Daniel and Ciaran, talk about the latest news in business and technology and marketing techniques and trends in 20-30 minute episodes.
The atmosphere of the podcast is friendly and conversational. Even though it is about marketing, the podcast is free of advertisements. This allows listeners to hear the expert’s point of view and the experiences of small enterprises. Don’t even attempt to deny it; we all avoid the commercials.
10. No-code Growth Stories – by John Ozuysal
A podcast on growth with no coding. This is the best growth marketing podcast. UserGuiding’s ex-growth manager, John Ozuysal, is a no-code user onboarding platform that SaaS marketers can finally employ. Listen as John and a panel of growth experts from the industry discuss how growth may be achieved without using any code.
11. Copyblogger FM
Although Copyblogger FM is not strictly a marketing podcast, it does contain a significant amount of marketing information.
Sonia Simone and her co-hosts, Darrell Vesterfelt and Tim Stoddart discuss content marketing, copywriting, and business attitudes every week.
This podcast has a lot to offer, not just in terms of marketing but in all parts of the business, and it’s just waiting to be heard by everyone who wants to be a part of the business world.
Simply press the play button if you don’t have time to sit down and read that blog article about accomplishing something. The hosts discuss the topic or seek an expert’s viewpoint in the episodes.
You may listen to featured episodes on the website, separated into parts. If you’re looking for a reference, this is a useful feature.
Marketplace is a brand-new podcast that debuted in January of 2020. It’s a business podcast hosted by Kai Ryssdal that focuses on bringing insight to the day’s economic news in 26-27 minute episodes.
Every day, Marketplace airs a new episode. Getting news is critical in such a busy period for the economy and a not-so-busy time for business.
The marketplace has a predetermined duration. It lasts at least 25 minutes and up to 27 minutes. Many of us skip episodes because they are too long. It provides a must-listen-to podcast experience with this default runtime and new episodes every day.
The podcast does not provide marketing advice and methods, and the titles are not always blogged post-like. Still, it does provide critical debates on themes that most people are uncomfortable discussing. Allow the truth to be known!
13. Online Marketing Made Easy with Amy Porterfield
Amy Porterfield’s book does not begin with “what is marketing?” but rather with “how to produce more revenues and make sense of the internet marketing arena,” “how to implement the methods that genuinely get results,” and “how to turn that hustle into a lasting business.”
She actually can, joking aside. Podcast marketing is a simple way to promote yourself online. At the very least, this is stated in the podcast’s description.
On Apple Podcasts, it is the #3 most listened-to marketing podcast. What’s to stop you? Since the first episode of Online Marketing Made Easy in 2013, Amy Porterfield has provided ideas, strategies, tactics, approaches, advice, and expert interviews. And, yes, it is that simple.
Listening to Amy is similar to watching a YouTuber. She talks about her career and experiences in a very detailed and educational manner. You might learn a thing or two from this podcast if you’re used to the warm sensation of watching a YouTuber.
Online Marketing Made Easy presently includes 308 episodes, which are released five times a month and range in length from 30 minutes to one and a half hours. There’s a lot to hear, but there’s also a lot to choose from.
14. The Marketing Book Podcast
The Marketing Book Podcast is a podcast that features interviews with the writers of business and marketing books.
With new episodes every week and a one-hour length, the Marketing Book Podcast could be your ticket to the big leagues of marketing.
As the name implies, the Marketing Book Podcast features authors. They may not always be the finest marketers, but they know a thing or two about marketing because they can write books for the general public. In their books, authors concentrate on the most important marketing challenges.
15. B2B Weekly by Funky Marketing
Marti Sanchez, CEO of influencepodium.com, and Nemanja Zivkovic, CEO of Funky Marketing, hold a live stream weekly Q & A every Wednesday. They discuss everything B2B: sales, demand generation, social media, personal branding, and so on.
The Zoom sessions are then transformed into podcast episodes that can be found on both Youtube and Apple Podcasts.
The focus of this podcast is entirely on real-life B2B examples and case studies.
You can also listen to the Zoom session every Wednesday, where participants have the opportunity to switch on the camera, join the discussion live, ask questions, and share their thoughts on the topic. This is a good marketing podcast.
This podcast is a beautiful way to learn about and participate in B2B marketing if you’re an executive, marketer, or salesman.
16. State of Demand Gen
The State of Demand Gen is a fantastic podcast that spotlights cutting-edge techniques, advice, and actionable methods from marketers actively working in the field.
Live sessions, interviews, and chats with B2B tech industry experts were used to create the content.
This is an excellent and top marketing podcast for anyone in the B2B industry who wants to stay on top of the newest developments.
It’s been going on for a while, and each episode highlights and explores a new theme. State of Demand Gen is a must-listen since it covers various issues in various approaches, including successful B2B brands.
17. Traffic Secrets
You may recognize the title of this episode from the novel it is based on.
Russell Brunson, the author of the book of the same name and many other marketing books, hosts the newest addition to the Apple podcast family, Traffic Secrets.
Russell discovers chapters of his book on the podcast and makes sure to share every single secret in the 20-minute episodes.
A new episode is released every day, and the episodes are relatively brief. For loading your websites and funnels with your ideal customers, 20 minutes per day is a fair deal.
This is a fantastic idea for those who don’t have time to read books. It’s not a sin if some of us prefer to listen to podcasts rather than read books.
Perhaps it was only released on the app on March 16th, but it is currently the most popular marketing podcast. Why don’t you listen?
18. The Shake Up
Alexis Gay and Brianne Kimmel host The Shake-Up, a weekly podcast. The hosts foster lively debates about business leaders and companies that challenge the status quo every week. Every episode will teach you a new perspective or method to help you with your task.
19. My First Million
Are you on the lookout for your million-dollar idea? Add My First Million to your list of podcasts to listen to. On-air, hosts Sam Parr and Shaan Puri discuss business trends, possibilities, and potential company ideas. My First Million can assist you in coming up with new campaigns and offering ideas if you’re stuck in a creative rut. This is the best marketing podcast.
Tune in to iDigress, hosted by Troy Sandidge, if you’re looking for strategic advice. Troy specializes in finding innovative answers to challenging problems, providing listeners with insights that can be used to improve marketing and business initiatives.
21. The Duct Tape Marketing Podcast-
Since 2005, the Duct Tape Marketing podcast has provided expert views and ideas for marketers. Host John Jantsch interviews top marketers and thought leaders for daily advice, methods, and sources of inspiration oriented toward small businesses.
22. Marketing Made Simple
Effective marketing does not have to be complicated. StoryBrand’s Marketing Made Simple podcast provides weekly ideas to help marketers streamline their efforts and achieve greater outcomes.
23. The Marketing Analytics Show
Data is everything in marketing. The Marketing Analytics Show empowers listeners to work with marketing analytics more confidently. Each episode features host Anna Shutko interviewing marketers and analysts to use data to make better decisions and strategies.
24. The Market Your Genius Project
Market Your Genius author, speaker, and marketing mentor Nikki Nash is the creator of the book and podcast Market Your Genius. Nash and guests provide personal experiences, mini-trainings, and actionable takeaways in weekly episodes to encourage listeners to grow their businesses and reach the right audience.
25. The CMO Podcast
Have you ever wished you could pick the brains of elite CMOs? You may do so by listening to The CMO Podcast. Every week, Jim Stengel, a former Procter & Gamble CMO who is now an entrepreneur, has in-depth interviews with CMOs from many walks of life to inform and inspire. This is a good marketing podcast.
- One of the easiest ways to preserve learning and enhance your marketing skills is to listen to marketing podcasts. Because of the rise of digital media, podcasts are being listened to at a dizzying speed. Every platform has a business podcast category, and there are numerous marketing podcasts on the charts.
- The act of selling yourself, your products, or your services through the development and dissemination of audio material is known as “podcast marketing.” Tuning into marketing-focused podcasts can be an excellent way to prioritize your professional growth if honing your abilities as a marketer is on your to-do list.
- The demand for podcasts has exploded over the last few years. Many celebrities and influencers have launched their podcast on a variety of themes.
- Some brands have been interested in the value that podcasting can provide to their business as this format for content generation grows in popularity.
That concludes our list of 25 marketing podcasts to help you enhance your marketing skills this year. The podcasts are jam-packed with industry experts who have years of expertise. They all take a different approach to sharing marketing insights and suggestions.
We enjoy finding new podcasts to listen to. It can be difficult at times because you must give it at least half an hour to ensure that it is the stuff you seek. You will not be sorry. We hope you’ll take the time to listen to these podcasts and let them grow on you.
Here are some best marketing podcasts:
Smart passive income
The Tim Ferriss Show
The Business Method Podcast
Noah Kagan Presents
Here are 5 top marketing podcasts:
The Tim Ferriss Show
Smart Passive Income
Noah Kagan Presents
My First Million
Here are some best advertising podcasts:
Yeah, That’s Probably an Ad
Don’t Get Me Started
The Big Story
Advertising is Dead with Varun Duggirala
Here are some best growth marketing podcasts:
The Growth Show
Marketing Over Coffee
Saas Growth Whisperers
The Marketing toolbox
Everyone Hates Marketers
Podcasts are effective marketing tools because they allow firms to reach out to a specific demographic. Podcasts, according to research, can hyper-target audiences while also providing a good return on investment. Podcasts are valuable to listeners because they are typically instructional and enlightening.
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