
Join an exclusive gathering of CMOs and marketing leaders in Palo Alto for an evening of spectacular food, drinks, and engaging conversations. This intimate roundtable will dive into the transformative power of GenAI. Don't miss this opportunity to connect, learn, and share insights in the heart of innovation. Space is limited—register now to secure your spot!
Register Now
About Session
Join an exclusive gathering of CMOs and marketing leaders in Palo Alto for an evening of spectacular food, drinks, and engaging conversations.
This intimate roundtable will dive into the transformative power of GenAI. Don't miss this opportunity to connect, learn, and share insights in the heart of innovation.
Space is limited—register now to secure your spot!
Key Takeaways
AI's Role: Becoming the invisible engine powering planning, spending, execution, and scaling in marketing
Strategic Shift: CMOs are at an inflection point in how they allocate budgets and structure teams
Resourcing Dilemma: Decision between investing in headcount vs. intelligent agents
Capability Development: Choice between building internal GenAI expertise vs. partnering with scalable AI platforms
Organizational Impact: Need to rethink team structures, performance targets, and timelines

