Leigh Shevchik

Associate Director - Content Strategy and Architecture, Dropbox

Leigh Shevchik is the Associate Director, Content Strategy and Architecture at Dropbox. She has over 23 years of experience working in content and marketing. Leigh’s first role involved handling content management efforts for Sun Microsystems’ Java 2 Platform. 

Over the years, she worked with various companies on a contract or full time handling web content, user documentation, managing client relationships, and much more. Leigh joined Dropbox in 2018 as the Senior Content Strategist, eventually becoming the Associate Director of Content Strategy and Architecture.

Contribution to content marketing

Leigh is a passionate writer, editor, and oral communicator and has had leadership roles. At Dropbox, she works in content strategy and execution for CX education and engagement. She leads the content team and shapes team strategy by setting clear priorities and KPIs. 

She recently also redesigned the information architecture of Dropbox’s CX surfaces and developed a technical and on-page SEO strategy to ensure content is delivered to the right audience at the right time. Leigh is also co-lead of enABLE, Dropbox’s newest ERG.

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